What kind of asset are you commercialising?
This shapes which assets we suggest, which brand categories we match, and which benchmark set we price you against.
How big is your audience?
Rough numbers are fine. You can refine them later — the valuation shows its working, so you can see exactly how much each input moves the number.
people
Attendance, broadcast and digital combined, across a full season or year.
Where is your commercial program today?
Be honest — the score is diagnostic, not a grade. It exists to work out which stage to start you in.
A$
A$
What is getting in your way?
Your roadmap starts at whatever you pick first. Select all that apply.
Scoring your inventory position…
Commercial readiness
Developing
How the score breaks down
Your roadmap
Six stages, ordered. We have started you at the first one that is not done.
Your first consulting session is included in the trial
Based on your answers we would put you with A. Whitfield for a valuation review. Bring
whatever rate card you have and have it pulled apart.